Explores the practical lessons learned from internationally renowned companies to bring about lasting and fundamental organizational transformation, providing a useful set of field-tested concepts and techniques for anyone seeking to promote change In-depth interviews with such key corporate change leaders as Bob Allen of AT&T and оеуьь Jamie Houghton of Corning, Inc , provide valuable insight and firsthand advice on the role CEOs and leadership teams can play in organizational transformation.  gradienISBN 0787900427.